![]() ![]() The CRM market grew 15.6% in 2018 as adoption continues to rise among SMBs. ![]() New wave SaaS CRM systems provide user-friendly, small business targeted functionality with both cloud and on-premise data solutions. But this is, thankfully, now an outdated perception. It’s no secret that CRM software has long had a rep for being complicated, pricey, and, at times, demoralizingly ugly. When properly implemented throughout your business, a CRM will absolutely, positively increase sales. Sales reps will see the benefits of having a sales tool that handles pipeline management for today’s complex sales processes, and makes your sales goals clear and accessible to everyone on the team. It’s all about having documentation of everything that you’ve done, what you’re doing, and what you want to do, without adding any extra effort (for an in-depth explanation read our “ What is a crm” article). With a good CRM on your side, your sales people can stay on the same page, no matter how geographically spread out they are, and sales activities can be streamlined in one place for best practice and full visibility. ![]()
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